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Chamber@Work Newsletter

Thursday, March 30, 2017

From the President’s Desk: Personalize the Data

Like our members do with clients and customers, I am constantly evaluating the services, products, strategies and tactics the Chamber uses to serve members and maximize their business results. To this end, the Chamber is highly fortunate to have access to many of the brightest minds in the most innovative companies; not only in Chicago, but the world. Chamber staff spends time, for example as we have recently, with world-class industry leaders like ones at Edelman and BDO to leverage their expertise through both formal event settings and informal meetings akin to brainstorming sessions. We always come out smarter.

Our takeaways from these sessions are a mix of the unexpected and things that confirm what we’ve been experiencing ourselves or feeling in our gut. It seems all organizations, for example, are sitting on mountains of data and looking for ways, the right ways, to analyze and harness it. Communications toolkits are a great example.  We’ve all come to realize the ever-expanding list of channels, reflecting an exponential growth in narrow, but potentially fertile, hyper-niche audiences. The sharpest of marketing teams have said that even in this age of digital precision, the work of finding and engaging prospective clients and customers is as much art as science.

Worth noting is that more personal/tangible touchpoints such as one-to-one emails, telephone calls, and mailed letters and postcards are frequently deployed, even resurgent, and are often hailed as disproportionately effective. Even the perfect system of data collection and analysis will ultimately require a human connection, and time to make one, in order to convert to a business result.  That is why the Chamber’s March Matchmaking Madness program has been such a success.  We all know that the personal introduction and connection goes a long way in maximizing business results.  Members at the Board and Leadership levels can still take advantage of the month’s biggest opportunity. The deadline for requesting your matches is tomorrow, March 31. Don’t forget to sign up and tell us which executives you would like us to connect you with.

Every Chamber member is navigating these opportunities and challenges. For my part, I see the Chamber facilitating the exchange of experiences and ideas amongst us. The cycle of thought leadership is as swift as the cycle of innovation; about the speed of light. So keep top of mind your I.T. person, data analyst and mail carrier. In 2017, we need each of them to deliver.

Sincerely,

Theresa E. Mintle
President & CEO
Chicagoland Chamber of Commerce



The Exchange 2017:

The Business of Sports

Tuesday, April 25 | 4:00 – 7:30 PM | Soldier Field

Our Business of Sports Keynote Panel Discussion will include:

  • Brooks Boyer – White Sox Senior V.P., Sales and Marketing
  • Atul Khosla – Chicago Fire COO
  • Michael Reinsdorf – Chicago Bulls President & COO, NBA Governor
  • Panel Moderator Laurence Holmes670 The Score

More than 100 exhibitors and 700 business professionals from all industries are expected at The Exchange 2017.

Register Now

Exchange Panel

Meet Chicago's Emerging Leaders


Lisa Kpor

Lisa M. Kpor, Associate, Holland & Knight LLP

"I truly value connecting with other people and giving back to my community. The Chamber and their Emerging Leaders Chicago program have given me an avenue to do both." Read More from Lisa's Full Interview

Mike Ferrara

Mike Ferrara, Performance Consultant, Dale Carnegie of Chicago

As an Emerging Leader, "I really appreciate the opportunity to meet other professionals who are motivated to make a positive impact on the city." Read More from Mike's Full Interview

Chamber Program Spotlight: CBLN

The Chicagoland Business Leadership Network (CBLN) is Illinois’ only business-led, business-focused organization that addresses specific needs relating to the inclusion of people with disabilities from a talent, customer, supplier diversity and community perspective. The CBLN serves small, medium and larger employers through its programming in three areas:

  • Education – workshops and seminars, including the annual Disability Inclusion Opportunity Summit, the premier conference in the Midwest exploring business issues related to disability inclusion.
  • Access to resources – connecting businesses to an untapped labor pool, including tools to gauge and improve performance like the Disability Equality Index.
  • Networking – providing opportunities and settings for businesses to share best practices for disability inclusion, get updates on recent developments and work collaboratively on common issues.

Want to learn more? Contact CBLN Director Laura Wilhelm

Member Spotlight & News

Learn More about CBLN

More News

New Members

Join us in welcoming these new members and make sure to connect with them at upcoming Chamber events:

Chamber Member Communications Benefits

As part of your membership, you are entitled to digital benefits on our communications platforms.  Click below if you have news about your organizations that you would like shared with our audience.

Not a member yet? Explore the benefits of joining Chicagoland’s top business network.

How to Join

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Chicagoland Chamber of Commerce
The Wrigley Building, 410 North Michigan Ave, Suite 900, Chicago, IL 60611
Telephone: (312) 494 6700
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